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+10 years combining design and data sets me apart in the tech world
Data-driven &
Business Oriented
I collaborate closely with Machine Learning & Data Engineers, mastering tools like Python, SQL, Scikit-Learn, and Statistics for insightful data analysis. This enables me to inform every design decision with quantitative insights, delving deep into usability and business metrics.
Humbleness in
Leadership
I cultivate a culture of collaboration and empowerment, valuing the untapped potential in every individual. I'm particularly passionate about mentoring designers to unlock their full capabilities and fostering a shared vision for success. Open to peer insights and committed to humility, I've implemented critique cultures across various companies, fostering innovation and excellence.
Creativity meets Curiosity
Beyond the confines of the workplace, I immerse myself in projects that fuel my passion, including solo game development. Constantly pushing boundaries and honing my skills, I embrace every opportunity to expand my knowledge and explore innovative solutions.
Experiences
2022 - Present
Super Sample
GAME DEVELOPMENT · FOUNDER
Indie Game Studio that blends retro-styling, story telling and humanism
2021 - 2023
Zenvia
SAAS & PLG · LEAD PRODUCT DESIGNER
The leading communication platform in Latin America
I served as the Design Lead with a focus on fomenting a data-oriented approach within the design team and launching Zenvia Attraction, the company's maiden SaaS product, that marked Zenvia's transition to the Product-Led Growth (PLG) metodology.
2020-2021
Mosaico
LOYALTY · SENIOR PRODUCT DESIGNER
The largest content and sales origination platform in Brazil
I headed the design team for a customer retention squad, enhancing user experience and solidifying our competitive edge in the e-commerce sector. Leading cross-functional collaboration to bring solutions that distinguished us in the market, including coupon, cashback and a browser extension featuring price comparison.
2019
Jusbrasil
SEARCH EXPERIENCE · SENIOR PRODUCT DESIGNER
The Brazilian Lawtech that democratizes legal information beyond the courts
2015 - 2019
Globo
BIG DATA & AI · SENIOR PRODUCT DESIGNER
The biggest media company in latinamerica and global industry leader
I spearheaded initiatives to automate and personalize content distribution using recommender systems for major news platforms (G1, GE, and Gshow) and the streaming service Globoplay. In addition, I played a crucial role in designing the company's Big Data solutions, including the AB test platform and Data Lake. These implementations equipped the company with the tools needed to foster a data-driven mindset, catalyzing a transformative shift in its data-culture.
2013 - 2015
NANO
ENGINNERING · STUDENT RESEARCHER
Laboratory focused on the intersection of arts with technology
Dora sleeps in uncommon places
She is a good girl
